Yahoo Launches Social Media Profiles From New Angle

Last month, Yahoo Mash was shut down before ever leaving beta form. They have not completely abandoned social media. And now, Yahoo has renewed its attempt to making its site more social, with the rolling out a beta of its recently updated “universal profile” system, Thursday.

The feature will enable Yahoo to better track and target ads to its users. Today, they have begun a new phase in socializing, which looks to turn Yahoo as a whole into a more social entity. The social team is being headed by Jim Stoneham, who only joined the Yahoo team six weeks ago according to TechCrunch.

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Author: Lincoln on October 19th, 2008

Category: Development

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